Increase Your Blog Conversions by Keeping Their Eyes On Your Content

One of the topics I’ve been covering in recent months is how to increase your blog conversions.
Afterall, blogging is a GREAT way to brand yourself. If you’re putting out great content and value, it’ really pretty easy to generate leads just on content alone.
(And yes…you still need a lead capture form somewhere on your blog. Maybe even a pop-over form)
Now, I’ve talked in great lengths in the past on how easy it really is to get traffic to your blog, so today I’m going to give you some more tips on ways to get that traffic to convert more.
First and Foremost
Create good content, provide value, and give others a reason to read your blog in the first place.
No value = no visitors. Plain and simple.
It amazes me the people that STILL don’t get this #1 factor!
Ask Them To Subscribe to Your Blog Feed
There are a TON of ways to invite people to subscribe to your feed.
The main reason I include this is because it will get people coming back to your site.
When you provide quality to your feed subscribers, the more they come back, and the more they come back, the greater your chance that they opt-in to a lead capture form.
Include A Free Course
The sooner you get a free course on your site that is simple CHUCK-FULL of value, the sooner you’re going to have leads coming in to register for it.
Look at mine on the right of this page here.
It’s simply a 7 day training course on creating traffic and converting that traffic into leads.
There is a graphic and right above it is a video.
The Video
The reason for the video is 2 prong.
- Video introduction welcoming your traffic to your site. (I would NOT recommend setting it on autoplay). Watch my video for an example of what to say.
- The video will also introduce them to your free course. So make sure that you put the video near the free offer to that you can point it out and they don’t have to go looking for it.
Keep People On Your Blog
The longer that eyes are on your site, the more likely they are to find something they like.
When they find something they like, they act. And in this case, they act by opt-ing in to a course you’re offering.
It’s simply human psychology.
The key then becomes ways to keep people’s eyes on your blog.
Here are some plug-ins that you can use to keep peoples eyes on your blog:
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Comment Redirect - This plugin sends people to a thank you page after they leave you a comment. You can ask them to subscribe to your free offer when they get to the re-direct.
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Related Posts – At the end of each blog post, this plug-in will add a list of related posts that are similar to the post you just created. If the post you just wrote was attractive enough, they will be attracted to the related posts at the bottom. (if you’re look at the bottom of this post, you’ll see what I’m talking about).
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WP Thread Comment – My blog theme DOES NOT like the Disqus plugin. So I was forced to find a different option. And honestly, I PREFER this one to Disqus. It creates a thread of comments that LOOKS a lot more attractive.
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Fast and Secure Contact Form – This is a cool little plugin that allows people to contact you directly. If you don’t make it obvious for people on how to seek you out, they won’t go looking. And you NEVER KNOW what they may want to contact you about.
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Popularity Contest – This is exactly like it says. It creates a widget on your blog that shows the most popular posts. People are inherently drawn to popularity and will want to read more. This means they’re staying longer on your site.
So folks, there you have it, the best ways to Increase Your Blog Conversions by keeping their eyes on your site as long as possible.
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Leaving No Network Marketer Behind,
